Type to search

Zenith partners with NORR11

Zenith partners with NORR11


Zenith has partnered with NORR11 to bring to the APAC region a collection imbued with personality, character and comfort.

Danish furniture and lighting brand NORR11 fuses Scandinavian design with Asian aesthetics to combine the past and the present in the creation of timeless products. Prompted by nature, its collections feature raw natural materials and a commitment to sustainability.

From its Copenhagen-based headquarters, design studio and showroom, it focuses on made-to-order pieces that will stand the test of time, both functionally and aesthetically.

NORR11 has spent the last few years refining a collection of designs that have been inspired by the 70s to create the classics of tomorrow. Labelling this collection ‘Softer Future’, NORR11 has produced a wide range of pieces that include everything from the expressive sofa series, Studio, to the playful Champagne pouf and Big Big chairs.

Individually, the teams at both NORR11 and Zenith have observed big changes in workplace and public environment design, where the last two years of remote, home-based working have resulted in a focus on warmer, home-like spaces in the office and workspace.

Studio Modular sofa and Gear tables

Studio, with its bold and fluted upholstery, is the newest sofa landscape in the NORR11 collection, comprising a versatile yet simple system of modules, able to form numerous settings, shapes and styles, and suitable for a wide range of applications – from modest living settings to spacious public sites.

Big Big chair, Gear tables and Little Big chair

Whichever way it is transfigured, it articulates soft and welcoming lines, and invites socialisation and relaxation, as do seating solutions such as the compact Little Big chair and its more capacious sibling, the Big Big chair. Divided into four playfully oversized objects, each piece is designed to embrace the user and offer them ultimate comfort.

With NORR11’s current collection being so exceptionally strong at creating a warm and welcoming home from home in the workspace, entering a partnership with the Danish brand was a natural development for Zenith. 

While, for NORR11, the new collaboration with Zenith Interiors, one of APAC’s leading furniture solutions companies, has opened up a whole new world for the brand. It’s a true match made in heaven with Zenith Interiors’ ethos and design philosophies aligning perfectly with those of its northern hemisphere partner, and its extensive showroom network presenting NORR11 with the opportunity to connect to a much wider international clientele.

The result is the provision of better services to architects, designers and customers across not only Australia and New Zealand, but the entire APAC region.



Leave a Comment

Your email address will not be published. Required fields are marked *